Conventional business runs on Public Relations (PR) but the online universe works on links. These links are the pathways to navigate from one page to another and circumvent the whole web. Link building has become a full wave in itself and the geniuses are trying hard to devise newer techniques to build ‘links’. Let us have a look at some of the major link building ways.
Link wheel- as the name suggests, link wheel is a kind of wheel in which the properties or featured pages are attached to the main page. Clicking on any of the property page will again open up further 6 property pages, making the initial property page the main page. This works like a growing system with 6 tentacles or legs emerging out of every single leg.
Forum posts- it is a link building technique where posts are made on forums, i.e., you have to say or write about a forum or an article. However, this technique gains traffic only when the title and the content of the articles are good enough to entice people to make out some time for posting. The rule here is to use interesting and rare topic articles, instead of normal and routine ones.
Guest posts- guest posts are another easy and reliable method of linking. Here, the advantage is grabbed if you know how to play with words. You have to just write a good article of the same title of a blog. The readers of that particular blog will visit to your article also if it is of a high quality. Generally, series articles are preferred which help maintain the curiosity of the readers. Also, anticipate in advance the required topics which users would like to read. This can help build your link popularity.
Quizzes and contests- hold quizzes and contests with alluring cash and kind prizes which will attract the attention of readers. Some sort of guidance or posts can be done as to how to prepare, what to do, what did you feel when you entered the contest and like ways.
Buying links- if your pocket is sounding of coins then you can contact good sites where you can link your keywords. However, the point here is you have to search generic and popular websites with the same keyword.
Paid reviews- paid reviews are done through hiring professional and experienced bloggers to write or comment on your blogs. They express their own viewpoint and opinions about your blog and help in generating traffic to your website. But, before hiring a blogger for paid reviews, do check his previous works and his portfolio. Also what he thinks about the website should be known in advance.
These tactics could be of a great help to people who are new to link building. The applicability and the budgetary suitability of all the methods vary from person to person. Hence, choose a way which actually helps you out in generating sensible and relevant traffic to your site.