Archive for September, 2009

Tips To Create an Effective Link Wheel

Friday, September 25th, 2009

Link Wheel is fast emerging as a powerful and reliable SEO tactic that can help increase the search engine ranking position of a website, significantly. It makes use of number of web 2.0 websites to create links between articles, all of which individually point towards a main website, whose rankings need to be improved. Link wheel is fast emerging as the most effective means of helping a website to reach the first page in goggle search results, based on a specific target keyword.

Before building a Link Wheel, it is vital to understand the strategies that make a Link Wheel work in the most effective manner. For creating a truly effective Link Wheel, one needs to make use of various properties. It is also important to ensure that the link in each article points only to just one other article in any of the web2.0 websites that constitute the Link Wheel. One of the effective ways of achieving this is by doing so on paper first. It is better to draw a diagram gives a picture of which web 2.0 website article will point to which of the remaining websites article.

For example, a Link Wheel containing web 2.0 websites like Blogger, Squidoo, HubPages, Wordpress etc, one can create a diagram which indicates that the article on Blogger will provide a link to the article on HubPages which will further provide a link to an article on Wordpress which might further contain a link to Squidoo and so on. Having the clear picture of which website links to which other website definitely helps in avoiding any confusion during the actual creation of links. It is also important to keep in mind that all these links ought to be one way links, meaning that no article is back linked by its target article.

However, the articles can be back linked from the main website or other web 2.0 websites, to which the article is not pointing directly. In fact that is what makes the entire strategy so successful. With no two successive websites back linking to each other, but all the other websites pointing to one other, it creates a powerful SEO wheel in which each spoke points to one main website as well as other web 2.0 websites. Thus the sites are not only individually effective in increasing the ranking of the main website, but have a collective contribution in enhancing the website rankings.

Another way to create an effective Link Wheel is to create another wheel within the main wheel. This can be done by creating a number of unique articles within a single web2.0 websites, which are then linked in the same manner as the different web 2.0 websites. The only difference between the main wheel and this wheel is that while in the main wheel is that while in the main wheel the linking is between the articles on different websites, in this wheel the linking is between articles within the same website as well as to the other websites.

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Link wheel: A better way to position your website

Wednesday, September 23rd, 2009
What is a link wheel?
A link wheel is an artificial linking strategy to increase the visibility and the positioning of a website or web pages on major search engines. It is a white hat search engine optimization (SEO) technique which means it is approved and recommended by search engines. Link wheel technique helps your website gain higher page rank and pay per click.
How link wheel technique works?
Going by the name, this technique will appear like a loop or a wheel. It consists of a hub page and six properties or neighbours pages which are interconnected to each other and all property pages are connected to the hub page.
For example, the webmaster makes a hub page and links it to six pages which contain the titles in the hub page. All six pages are linked to each other and also to the hub page. This gives the look of a spider in between and the linked pages as the spider web. All six web pages are further sub-linked to another six neighbour pages individually.
Thus, link wheel allows looping or maintaining link wheels within one another. This makes the indexing easier. To make link wheel technique efficient, it is necessary to note that the property web pages should be relevantly linked to the hub page and should be good- quality as well as quantity wise.
A Comparison
A similar feature named Wonder wheel works on the same concept where the searched keyword appears in the middle and the related topics stem out as branches all over the screen. When searched further on any branch, it is sub-branched into more related topics on the respective side of the query.
A link farm is also a search engine optimization technique but it is considered to be an abusive one because it links web pages of almost two different domains, like linking a jewellery web page to a software website.
There are one-way, two-way and three-way linking techniques also where a webpage can be linked to a single, double or more web pages.
Relevant linking is a pre-requisite of link wheel where the linked web pages should be relevant and content compatible to the hub page. Unnecessary, irrelevant or mirror linking can blacklist the website on search engines.
The visibility and the volume of a website searched is measured through a term called link popularity. It measures the number of times a website has been linked to another websites. It measures the popularity on the basis of content and inbound links rather than on huge number of links given to each and every word of the content.
Conclusion
Link wheel being an artificially designed technique needs certain degree of expertise and knowledge. A person unaware of the technique can first take the help of link brokers who are adept at these practices and can create and even rent link wheels to you. After getting accustomed, you can start creating them on your own.

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